Leverage out-of-the-box integrations or connect your own core banking system, ancillary data systems and any other third-party data feed.
Use custom or predefined filters based on demographics, behavioral data and profile information to create dynamic segments.
Enrich your CRM, MCIF or call center software by updating them with automated feeds of behavioral campaign data from Prisma.
Create your custom data model and customer profile based on your data maturity.
Use time-saving templates or create your own responsive designs with an easy-to-use, drag-and-drop interface.
If you or your agency use HTML emails to create sophisticated pieces, simply import them.
Create unique messages choosing from hundreds of personalization fields, such as APR, credit limit, banker or branch name and even custom images.
Improve open and click rates by trying out different subjects, artwork and copy to see which one performs best.
Automate drip campaigns and optimize the timing of messages through member events and transactions as triggers.
CAN-SPAM compliant subscriber management allows users to instantly opt out of specific campaigns and communication categories.
Prisma Campaigns facilitates a unified customer experience by delivering messages based on previous interactions on all channels.
Display your campaigns in embedded, dynamic banners within your mobile app, online banking and website.
Increase campaign reach by sending customers/members a polite nudge to their phone. Features include dynamic content, URL shortener and A/B testing.
Meet customers where they are with timely messages, alerts and notifications thanks to integrations with leading services like Eltropy and Twillio.
Create unique campaign links to consolidate your social network conversions into a single, consistent workflow.
Deliver personalized offers with different rates and terms for each customer at scale. Customize the design with different images, copy and call-to-action.
Easily plan and prioritize your campaigns across all your channels and categories with one single calendar showing all that is being delivered.
Run various, simultaneous campaigns. Always activate the most relevant one for each customer/member based on categories, manual sorting or automated recommendations.
Automate multi-step campaigns like onboarding or re-boarding, with scheduling or trigger event options.
Define limits for outbound communications (email, SMS, etc.) by campaign category, with the ability to manage exceptions.
Track individual customer journeys and overall campaign performance in real time. Monitor interactions across multiple touchpoints in one dashboard.
Design automated, personalized conversion journeys based on unique goals. Combine steps like email, text, forms and landing pages. Include if-then conditions to optimize experiences.
Use Prisma Campaigns web services and synchronization jobs to integrate your stack into the workflow (e.g., update your CRM, send leads to your call center, use your e-signature and ID verification services).
Automatically re-engage with and convert users with incomplete processes, making it easy for them to pick up where they left off in their channel of choice.
Create campaign-specific landing pages that are elegant, functional and personalized with an easy-to-use drag-and-drop designer.
Build custom forms for all your purposes, including data capture, surveys, account maintenance, loan modification, appointment scheduling and more.
Automatically complete regulatory PDF forms using captured data and then create a workflow to send it for signature, or file it according to your policy.
Prisma Campaigns utilizes enterprise-grade best practices to protect our customers’ data, and works with independent experts to verify its security, privacy, and compliance controls, and has achieved SOC 2 Type 1 report against stringent standards.
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